THE TEAM

Our core team

  • Stewart Bewley
    Stewart Bewley FOUNDER AND DIRECTOR

    Stewart founded Amplify back in 2011 believing that if you unlocked people’s voices you would unlock their story and their businesses would thrive. That idea has led him to work for Microsoft, Google, PWC, KPMG, Dow Jones, Hitachi, Vodafone and BASF, coaching 1:1 with Senior Executives, 1:10 with teams and 1:300 with graduates. Along the way he has led Amplify to coach on 80 start-up accelerators from Techstars to Google, helping 500 companies to raise over a billion dollars. He loves to travel and embrace all that life throws at him, from learning to Bollywood dance with Microsoft Graduates in Hyderabad, India to prepping ex-Nasa Rocket scientists in Florida for their funding pitch to Steve Case, founder of AOL! Stewart’s uncanny knack for seeing the room and seeing the story means he is relentless in his passion to see his clients succeed. He is also a big fan of flat whites, a deeply enthusiastic husband and father and keen musician.

  • Ginny Radmall
    Ginny Radmall SENIOR COACH

    Ginny joined Amplify in 2016 after being Lead Coach with Spear, a youth charity that helps disadvantaged young people on finding employment. Since working for Amplify she has coached Microsoft Graduates in Las Vegas and Singapore, delivered pitch coaching for the first ever Google demo day in China as well as working with Salesforce, the NHS and Wework. She knows within 10 seconds where people need to get to to tell their story well and she brings warmth, challenge and transformation to every room she enters! She is a great listener and like Stew, is a lover of great coffee, which she manages to find in Guildford (no easy task), where she lives with her husband.

  • Steve Morris
    Steve Morris Story-Branding Coach

    Steve is a natural born story-teller. He started life at UBS and then dramatically switched lanes to coaching to young people. When he accidentally raised £50,000 in 2013 for a charity something else kicked into gear. He moved to South Africa with his family to work on the leadership team of the Sozo Foundation- a charity that lifts young people out of poverty. Having headed up the social enterprise arm of Sozo – founding a youth cafe in a township and an artisan bakery, he joined our core team in 2019. He has taken his own experience of pitching for funds and already transformed the guys and girls at RLabs in Capetown and Rainmaking innovation in Copenhagen. He is also a trained Heartstyles coach, a tool that helps people see their data on how they communicate. We like to call it “The Science Behind the Story” and because of Steve we are bringing it to all our clients. He is also a lover of good coffee, a brilliant husband and father and staunch Arsenal fan.

Our associates

  • Simon Baker
    Simon Baker DESIGNER

    Simon cut his teeth as a designer, pulling together fundraising campaigns and supporter communications by leading the in-house creative team at The Message Trust – an international multi-million pound charity based in Manchester, UK.So When BASF asked us to re-vamp their annual sales conference in 2019 we turned to Simon for design, knowing only he could work his magic … and he did! Simon has a knack for listening and turning people’s words into beautiful things. He loves telling the story of a brand in a visual way, whether it’s through a logo, magazine or beer mat. He’s worked with businesses from international record labels through to fashion start-ups and everyone else in between. His fascination with typography is matched only by his interest in steam trains and the work of Ian Fleming.

  • Marcus Druen
    Marcus Druen LEADERSHIP COACH

    With his early career experiences in business change and executive development at places like T-Mobile and Telefonica, it’s no surprise that over the years a wealth of corporate coaching opportunities have come Marcus’ way and these days he’s seen as a leader in change management. His clients include Innogy, Lidl, KPMG and Microsoft. He’s perceptive, kind, challenging, deeply caring, and overall utterly brilliant at bringing the natural leader out of people. So it makes sense that his work with Amplify is mainly around “The Smart Influencer” immersive leadership lab, which he and Stew first designed together for our work with Microsoft in the UK and have since taken to three other continents. Marcus loves anything that brings human beings together and is also a huge foodie, and especially enjoys combining those two things!

  • Anna Newcome
    Anna Newcome STORY-BRANDING COACH

    Anna is another Amplifer with a professional acting background, as well as being an accomplished director and scriptwriter (cool fact – she’s worked with James Carny, the co-author of the BBC sitcom Miranda). Similarly to Stew, Anna found these work experiences gave her a great blend of practical speaking and presenting skills as well as insight into how to connect with listeners through telling great stories – which is what led her to start coaching others to do the same. She’s particularly experienced in the education sector, most notably having coached people for the University of Birmingham and Kings College London, as well as doing a stint coaching soldiers in the British Army! Since joining Amplify in early 2018 she’s helped us begin work with institutions like South Bank University, as well as supporting our coaching work with a variety of start-up accelerators across the UK and Europe. Anna also balances out Stew and Ginny’s coffee obsessions with her firm belief that very little in life is better than a good cup of tea.

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